Dr. Laura is one of the most popular shows on SiriusXM satellite radio. In fact, she’s been the second-highest grossing show since she started on SiriusXM in 2011—second only to Howard Stern. Dr. Laura’s loyal audience continuously tune in for her advice on...
It’s a question we get continuously, “Where can I find ads that run on SiriusXM? Until recently, nowhere. That’s right. Not even SiriusXM maintains a public-facing inventory of all the ads that have graced their airwaves. But fear not! We at RSM Marketing have...
RSM Marketing has invented a new product in the SiriusXM line-up: the coveted 15-second radio spot. While 15-second spots are a common offering among many radio stations, SiriusXM has historically only offered the venerable 60-second spot and the practical 30-second...
When it comes to SiriusXM advertising, it’s easy to want it all. With a variety of non-music channels sought out by millions of listeners across the United States, Canada and Mexico, it’s a bit like being a kid in the candy store. Advertisers are tempted to stretch...
By choosing to advertise on SiriusXM, you’re choosing one of the most cost-effective ways to reach a wide audience. Compared to traditional and online media, the CPM, or cost-per-thousand, is extremely efficient—so great we can’t disclose it online. Advertising on...