How to Advertise on SiriusXM
See Tips of the Trade Here
There’s a lot of misinformation about advertising on Sirius XM out there, including some scams. Buyers need to be aware and beware of some basic facts. These five will help. 1. Does Sirius XM offer remnant advertising? - No, Sirius XM does not. Anyone saying that they...
Companies wanting to advertise legally compliant adult products and services or reach sexually active adult audiences with their ads face barriers online. Many online advertising platforms, like Facebook and Google, have restricted policies when it comes to marketing...
Wanting to reach a Hispanic audience in the U.S. and Latin America? SiriusXM’s Telemundo channel is the go-to for original productions, specials, news and first-class sports events in Spanish. Live channels like Telemundo feature On Demand listening, allowing...
Wanting to reach an international audience? It’s easier and more cost-effective than you may think. The CNN International channel on SiriusXM allows advertisers to target an international audience. How exactly? Live channels like CNN International feature On-Demand...
Advertising during the Dr. Laura show on Triumph 111 means you’re reaching one of the largest and most engaged audiences on SiriusXM. It also means you’re reaching all of those listeners for the lowest CPM (cost per thousand) you can buy in radio.
It’s a question we get continuously, “Where can I find ads that run on SiriusXM?
Until recently, nowhere.
Not even SiriusXM maintains a public-facing inventory of all the ads that have graced their airwaves.
But fear not!
We at RSM Marketing have recently launched a library on our site that houses REAL SiriusXM ads from REAL SiriusXM advertisers.
RSM Marketing has invented a new product in the SiriusXM line-up: the coveted 15-second radio spot. While 15-second spots are a common offering among many radio stations, SiriusXM has historically only offered the venerable 60-second spot and the practical 30-second spot.
SiriusXM advertisers are often tempted to stretch their budgets across as many channels as they can get. Here’s why that’s not the best approach.
By choosing to advertise on SiriusXM, you’re choosing a cost-effective way to reach a wide audience. Advertising on SiriusXM requires a weekly minimum spend of $10K. However, your campaign will be highly-targeted. Having a minimum spend is not unusual when you go with national or specialized media outlets.
Having trouble contacting the SiriusXM sales and advertising department? As a SiriusXM contact, if you’re looking for answers and don’t want to wait, start here with a media kit download.