How to Advertise on SiriusXM
See Tips of the Trade Here
Advertisers can now reach over 32 million SiriusXM subscribers in the United States, Canada and Mexico with a highly-targeted media buy. Reach CEOs, business owners, and executives for B2B or premium product pitches. Learn how to start, get rates & media kit here.
When it comes to advertising on SiriusXM compared to Pandora and traditional radio, SiriusXM satellite radio outperforms both. SiriusXM reaches a wider audience in the United States, Canada and Mexico for a much more cost-effective price.
Advertising on the Howard Stern show on SiriusXM is an opportunity for a large reach with the advantage of a low CPM. His show ranks at the top in terms of listenership amongst the channels that allow you to advertise on SiriusXM. To get started, click through for a media kit.
When advertising on Sirius XM satellite radio, how long your commercial spot is depends on three criteria: how complex your message is, how sophisticated your creative approach is and, of course, your budget.
SiriusXM is satellite radio. This means the technology beams down to all receivers in its coverage area: the United States, Canada and Mexico. There is no way to geo-target and use SiriusXM satellite radio to advertise locally.
Advertising on Sirius XM satellite radio is much different than buying local, free radio. While it still requires a substantial minimum investment, it’s not overly-expensive because it provides the lowest CPM you can buy in radio, on average.