SiriusXM Blog

Is it worth it to advertise on Sirius XM radio? We at RaptorUSA get asked this a lot. Our answer? It depends, mostly on how YOU think. Let’s unpack this. All businesses sell. All businesses need to reach current customers to re-sell or retain them. They also need to...

Can You Advertise on SiriusXM? Absolutely — Here’s How and Why You Should If you’ve ever wondered, “Can I advertise on SiriusXM?” — the answer is a resounding yes. SiriusXM isn’t just for music lovers and Howard Stern fans. It’s also a powerful advertising platform...

Best SiriusXM Channels for Advertising SiriusXM offers a wide range of channels catering to various interests, making it an excellent platform for targeted advertising. Choosing the right channel for your business can maximize engagement and return on investment. Here...

Who Listens to SiriusXM? Understanding the SiriusXM Audience Sirius XM audience demographics SiriusXM boasts over 30 million subscribers, with an audience that spans various demographics, professions, and interests. Unlike traditional FM/AM radio, SiriusXM listeners...

SiriusXM vs. Spotify Advertising: Which is Better for Your Business? When choosing an audio advertising platform, two major contenders stand out: SiriusXM and Spotify. Sirius XM owns Pandora, but here we are only comparing Sirius XM and Spotify, not Pandora since...

SiriusXM Ads vs. FM Radio Ads: Which is Better for Your Business? When deciding where to invest your advertising dollars, one key question arises: Should you advertise on SiriusXM or traditional FM radio? Both options offer unique benefits, but which one is the best...