Sirius XM audience advantage

Advertising on SiriusXM is the Most Cost Effective Way to Reach C-Suite and Business Owners

Yes, we all know SiriusXM reaches a stunning national audience of millions of paying listeners. When you think about it, the fact that subscribers pay for their radio means:

• They have higher discretionary income.
• They’re buyers.
• They’re inclined to technology.

SiriusXM marketing helps you deliver your message to a targeted and captive audience at a more affordable price than other, regular advertising mediums. Satellite radio is an advertising medium that has a fixed loyal audience, making it rewarding to invest in SiriusXM commercials.

Reach Business Owners and Decision Makers

SiriusXM excels at reaching a 45+, college educated, business owner, C-suite executive audience … with the right channel placement. Let’s say that again; if you’re in B2B and want to reach CEO, president, business owner decision makers, SiriusXM is for you.

Of course, SiriusXM has channels for other markets too, including news, sports, comedy, entertainment, lifestyle and religious. It’s all in how you pick them. We’ll help you find your audience for the wisest ad spend.

Advertising on the Howard Stern radio show, for example, provides an opportunity to reach millions of listeners. Howard Stern has one of the most popular shows on satellite radio today and you can reach Howard Stern listeners easily, plus, you get to buy the lowest cost per thousand (CPM) in radio.

Large Reach and Cost-effective

When advertising your business, you want the advantage of a large reach with a cost-effective price. With SiriusXM, you get just that. In addition to the United States, SiriusXM also serves ads to Canada and Mexico. Your ads will be heard in all three countries.

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